Location Truth & Automation: Transforming Business Connectivity

Connectbase’s CEO & Founder, Ben Edmond, explains how location truth, spatial awareness, and API-driven automation cut fallout, speed quoting and ordering, and build trust across the ecosystem, turning months of manual work with near-instant global connectivity. Can precision truly transform business networks?

In this Executives at the Edge episode, host Pascal Menezes explores these topics and more with Ben Edmond of Connectbase:

  • Why does “best-effort” internet fail mission-critical business networks?
  • What is “location truth” and why does it matter in connectivity?
  • How can spatial awareness uncover near-network opportunities?
  • How does automation slash quoting and ordering from months to seconds?
  • What hidden inefficiencies still challenge global business networks today?

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Executives at the Edge podcast is brought to you by Mplify, a global alliance of network, cloud, cybersecurity, and enterprise organizations working together to accelerate the AI-powered digital economy through standardization, automation, certification, and collaboration.

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